SEO

What Are Some Examples Of Link-building Strategies?

You can use various strategies to build links to your website. Quora links, Placement in business directories, Video transcription, and Mentioning people in your content. This strategy is effective because of its simplicity. It doesn’t require any special technical knowledge. You can start with these simple methods if you’re new to link building.

Quora links

You can create a backlink-building strategy by answering Quora questions related to your niche. In addition, you can create topical relevance for your target page by answering questions with relevant keywords. This will increase referral traffic to your site. 

When repurposing content from Quora, you need to add backlinks that can be found in Google’s index. The best way is to post the original content on another domain and then include a link to it in the answer. You can then use the link as a backlink to your site. The backlinks in repurposed content should be contextual and not “no follow” because Google may pass link equity to the target site.

Placement on business directories

As one of the essential link-building strategies, placement on business directories is important. You can add your company information, including address and phone number and a link to your website. Adding a link to your website through business directories can help your website’s ranking in search engines. You can also use a listing management tool to add your company information and maintain it across all listings.

When choosing where to post your links, research each website and determine the best place to post your link. Placement on business directories is particularly beneficial for niche businesses since they allow no-follow links. However, they will still send traffic to your website. It is also good to find out the best link tool to use to track these backlinks. Ahrefs is an excellent tool for link building. It offers features like a powerful keyword search tool and technical audit-based SEO. 

Video transcription

While many people might not realize it, video transcription is a powerful link-building strategy. It helps increase traffic and reduce bounce rates by ensuring that viewers who navigate here spend more time on your webpage. Furthermore, video transcripts provide the opportunity for keyword placement and link building, as they provide text references to related content. In addition, you’ll be able to repurpose videos for multiple purposes, such as in blog posts, infographics, eBooks, and more.

Besides ensuring your website’s search engine optimization, video transcription also increases the number of links. Because search engines can see both text and video content, this will give them more insight into the structure of your site. Furthermore, video transcripts also provide new content opportunities. For example, you can convert the transcript into blog posts, whitepapers, or infographics with the right content. Finally, by creating extra content and incorporating links from other websites, you’ll have more opportunities to rank for specific keywords.

Mentioning specific people in your content

To get links from specific sources, you need to find content that provides value to your audience. Most people will link to the homepage, but there is value in linking to specific people or places. For example, a user of Airbnb might relate to the homepage when they write about their trip to London. However, they might also link to the category page of London-based homes. This is a link move, a variation of the unlinked mentions strategy. It comes from a blog post about moving to London, where the context is about finding accommodation through Airbnb.

Other examples of effective link-building strategies include mentioning specific people in your content. This can be accomplished by using a brand monitoring tool. This tool allows you to monitor brand mentions and notify you when they’re made without a link to your site. You can then request that these people or companies include a link to your site, proving that you’re an expert in your subject area. Again, this is a highly effective strategy and can yield high-quality backlinks without much effort.

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